Privacy Policy

Last Updated: June 11, 2026
Effective Date: June 11, 2026

• 1. INTRODUCTION AND SCOPE
  Jacobo Rene Upholstery, doing business as Jacobo Upholstery (“Company,” “we,”
  “us,” or “our”), is committed to protecting your privacy. This Privacy Policy
  explains how we collect, use, disclose, and safeguard your personal information
  when you:
  Visit our website at jacoboupholstery.com;
  Contact us by phone, email, SMS/text, WhatsApp, or in person;
  Request a quote or use our upholstery services;
  Opt in to receive SMS or marketing communications from us.
  This Policy applies to all residents of the United States and is designed to
  comply with applicable federal and Florida state privacy laws, including but
  not limited to:
  The Telephone Consumer Protection Act (TCPA), 47 U.S.C. § 227
  FCC regulations, including updated consent revocation rules effective
  April 11, 2025, and the one-to-one consent rule effective January 27, 2025
  The Florida Information Protection Act (FIPA), Fla. Stat. § 501.171
  The Florida Digital Bill of Rights (FDBR), Fla. Stat. § 501.701 et seq.
  (applies to large platforms; we comply voluntarily as good practice)
  The Federal Trade Commission Act (FTC Act), 15 U.S.C. § 45
  The Children’s Online Privacy Protection Act (COPPA), 15 U.S.C. § 6501
  CTIA Messaging Principles and Best Practices
  Please read this Privacy Policy carefully. If you do not agree with the terms
  of this Policy, please discontinue use of our website and services.
  
  2. INFORMATION WE COLLECT
  2.1 Information You Provide Directly.
  We collect personal information you voluntarily provide to us, including:
  Name (first and last)
  Mobile phone number and/or landline number
  Email address
  Mailing or service address
  Details about the furniture, vehicle, or item to be upholstered
  Photographs of items you submit for quotes
  Payment information (processed through third-party payment processors; we
  do not store full credit card numbers)
  Communications you send us via phone, SMS, email, WhatsApp, or web forms
  2.2 Information Collected Automatically.
  When you visit jacoboupholstery.com, we or our service providers may
  automatically collect:
  IP address and approximate geographic location
  Browser type and version
  Device type and operating system
  Pages visited, time spent on pages, and referring URL
  Cookies and similar tracking technologies (see Section 7)
  2.3 Information from Third Parties.
  We may receive information about you from third-party sources, including:
  Meta (Facebook/Instagram) advertising platforms, if you interact with our
  ads or submit a lead form
  Google Business Profile, if you message or review us there
  Review platforms (e.g., Yelp, Google Reviews)
  Our CRM software (GoHighLevel), which aggregates data from the above sources
  
  3. HOW WE USE YOUR INFORMATION
  We use the personal information we collect for the following purposes:
  (a) To provide, manage, and fulfill upholstery services;
  (b) To generate quotes and work orders;
  (c) To communicate with you about your service, including appointment
  reminders, status updates, and completion notifications;
  (d) To send SMS, MMS, WhatsApp, and email communications for which you have
  provided consent, including marketing and promotional messages;
  (e) To respond to your inquiries and customer service requests;
  (f) To process payments and maintain billing records;
  (g) To comply with legal obligations;
  (h) To improve our website and service quality;
  (i) To send you follow-up satisfaction surveys;
  (j) To run retargeted advertising on Meta (Facebook/Instagram) using
  anonymized or hashed contact data (only where permitted by law and
  with appropriate consent mechanisms in place).
  We will not use your personal information for purposes incompatible with those
  listed above without providing you additional notice and, where required by
  law, obtaining your consent.
  
  4. SMS / TEXT MESSAGE COMMUNICATIONS AND CONSENT
  4.1 Consent. We will only send you promotional or marketing text messages after
  obtaining your prior express written consent in compliance with the TCPA. Your
  consent to receive SMS messages is separate from any purchase decision and is
  never required as a condition of receiving our services.
  4.2 What We Send. Our SMS program is a mixed-use program that may include:
  Appointment reminders and scheduling confirmations
  Work order status and project updates
  Pickup and delivery notifications
  Promotional offers and seasonal campaigns
  Customer satisfaction follow-ups
  4.3 How We Collect Consent. Consent is obtained through:
  (a) An opt-in checkbox on our website contact/quote form at
  jacoboupholstery.com;
  (b) A paper or digital consent form at our Hialeah, FL location;
  (c) A WhatsApp Business opt-in workflow;
  (d) A keyword opt-in (text-to-join) via our business phone number.
  At the point of consent collection, we disclose:
  The business name (Jacobo Rene Upholstery / Jacobo Upholstery)
  The types of messages to be sent
  Message frequency
  That Msg & data rates may apply
  How to opt out (STOP)
  How to get help (HELP)
  A link to our Privacy Policy and Terms of Service
  4.4 Opt-Out. You may opt out of marketing SMS messages at any time by replying
  STOP, CANCEL, UNSUBSCRIBE, or QUIT to any text we send, or by contacting us
  directly. We will honor all opt-out requests within 10 business days as
  required by FCC rules effective April 11, 2025. Opt-out requests are honored
  via any reasonable communication channel — not only keyword replies.
  4.5 Record Retention. We maintain records of your consent (date, method, and
  language used) and honor your preferences for a minimum of five (5) years or
  as otherwise required by applicable law.
  4.6 One-to-One Consent. Per FCC rules effective January 27, 2025, your consent
  is granted solely and specifically to Jacobo Rene Upholstery (DBA Jacobo
  Upholstery). We do not share your SMS consent with any co-marketers or
  third-party brands.
  4.7 No Sharing for SMS Targeting. We do not sell your phone number or SMS
  consent to any third party for their own marketing purposes.
  
  5. HOW WE SHARE YOUR INFORMATION
  We do not sell your personal information. We may share your information in
  the following limited circumstances:
  5.1 Service Providers. We share information with trusted vendors and service
  providers who assist us in operating our business, including:
  GoHighLevel (CRM, automation, and SMS/WhatsApp platform)
  Meta Platforms, Inc. (advertising, lead forms, and retargeting)
  Google LLC (website analytics, Google Business Profile, advertising)
  Payment processors (e.g., Square, Stripe, or similar)
  Email service providers
  Web hosting providers
  These third parties are contractually required to use your data only to
  perform services on our behalf and to protect it in a manner consistent with
  this Privacy Policy.
  5.2 Legal Compliance. We may disclose your information if required to do so
  by law, court order, subpoena, or governmental authority, or if we believe
  disclosure is necessary to protect our rights, the safety of our customers or
  others, or to investigate fraud.
  5.3 Business Transfers. In the event of a merger, acquisition, sale of assets,
  or similar business transaction, your information may be transferred as part of
  that transaction. We will notify you via email or a prominent notice on our
  website if such a transfer results in a material change to how your data is
  used.
  5.4 With Your Consent. We may share your information in other circumstances
  with your explicit consent.
  
  6. DATA RETENTION
  We retain your personal information for as long as necessary to:
  Maintain our business relationship with you;
  Fulfill the purposes described in this Privacy Policy;
  Comply with applicable legal, tax, and accounting obligations;
  Resolve disputes and enforce our agreements.
  Consent records for SMS communications are retained for a minimum of five (5)
  years. Customer service and transaction records are retained for seven (7)
  years in accordance with Florida business record-keeping practices. You may
  request deletion of your data subject to legal retention obligations (see
  Section 9).
  
  7. COOKIES AND TRACKING TECHNOLOGIES
  Our website may use cookies and similar technologies (such as web beacons and
  pixels) to:
  Recognize returning visitors
  Understand how visitors use our site (analytics)
  Deliver relevant advertisements on third-party platforms (Meta Pixel,
  Google Ads tag)
  Improve website functionality
  Types of cookies we may use:
  Strictly Necessary: Required for the website to function (e.g., form
  submissions, security).
  Analytics: Help us understand traffic and usage patterns (e.g., Google
  Analytics).
  Marketing/Advertising: Enable retargeted advertising on platforms such as
  Facebook and Instagram (Meta Pixel). These cookies track your visit to our
  site and allow us to show you relevant ads based on your browsing behavior.
  You may control cookies through your browser settings. Note that disabling
  certain cookies may affect website functionality. To opt out of interest-based
  advertising, visit the Digital Advertising Alliance opt-out portal at
  https://optout.aboutads.info or the Network Advertising Initiative at
  https://optout.networkadvertising.org.
  
  8. DATA SECURITY
  We implement reasonable and appropriate physical, electronic, and procedural
  safeguards to protect your personal information against unauthorized access,
  use, disclosure, alteration, or destruction. These measures are consistent with
  our obligations under the Florida Information Protection Act (FIPA),
  Fla. Stat. § 501.171.
  However, no method of transmission over the Internet or electronic storage is
  100% secure. While we strive to protect your information, we cannot guarantee
  absolute security.
  Data Breach Notification. In the event of a data breach affecting your
  personal information, we will notify you and applicable Florida authorities
  in accordance with FIPA requirements, including notification within 30 days of
  determining that a breach has occurred (or such shorter period as required by
  law), where the breach involves more than 500 Florida residents or is otherwise
  reportable under applicable law.
  
  9. YOUR RIGHTS AND CHOICES
  Depending on your state of residence and applicable law, you may have the
  following rights regarding your personal information:
  9.1 Access. The right to request a copy of the personal information we hold
  about you.
  9.2 Correction. The right to request that we correct inaccurate or incomplete
  personal information.
  9.3 Deletion. The right to request that we delete your personal information,
  subject to our legitimate business needs and legal retention obligations.
  9.4 Opt Out of Marketing. The right to opt out of receiving marketing SMS
  messages, emails, or other promotional communications at any time.
  9.5 Opt Out of SMS. See Section 4.4 for specific SMS opt-out instructions.
  9.6 Opt Out of Meta Retargeting. To opt out of personalized ads on Meta
  platforms using your data, visit your Facebook or Instagram Ad Preferences
  settings.
  To exercise any of these rights, please contact us at:
  Email: info@jacoboupholstery.com
  Phone: (305) 822-0006
  Mail: Jacobo Rene Upholstery, 2065 W 62nd St, Hialeah, FL 33016
  We will respond to verifiable requests within 30 calendar days. We may need to
  verify your identity before processing your request.
  
  10. CHILDREN’S PRIVACY (COPPA)
  Our website and services are not directed to individuals under the age of 13.
  We do not knowingly collect personal information from children under 13. If
  you believe we have inadvertently collected information from a child under 13,
  please contact us immediately at info@jacoboupholstery.com and we will delete
  it promptly.
  We do not knowingly send marketing SMS messages to individuals under the age
  of 18. By opting into our SMS program, you represent that you are at least 18
  years of age.
  
  11. THIRD-PARTY LINKS
  Our website may contain links to third-party websites. This Privacy Policy does
  not apply to those websites. We encourage you to review the privacy policies of
  any third-party sites you visit. We are not responsible for the privacy
  practices or content of any third-party websites.
  
  12. CALIFORNIA AND OTHER STATE RESIDENTS
  While our primary customer base is in Florida, we may serve customers who are
  residents of other states. If you are a California resident, you may have
  additional rights under the California Consumer Privacy Act (CCPA) / California
  Privacy Rights Act (CPRA). If you are a resident of Colorado, Connecticut,
  Virginia, or another state with a comprehensive consumer privacy law, you may
  have rights under those laws as well.
  To exercise rights available to you under applicable state law, please contact
  us using the information in Section 13. We will evaluate and respond to your
  request in accordance with the law applicable to your state of residence.
  
  13. CHANGES TO THIS PRIVACY POLICY
  We reserve the right to update this Privacy Policy at any time to reflect
  changes in our practices, applicable law, or business operations. When we make
  material changes, we will update the “Last Updated” date at the top of this
  page and, where appropriate, notify you by email, SMS (if you have opted in),
  or a prominent notice on our website. Your continued use of our website or
  services after any update constitutes your acceptance of the revised Policy.
  We encourage you to review this Policy periodically.
  
  14. CONTACT US
  If you have any questions, concerns, or requests regarding this Privacy Policy
  or our data practices, please contact us:
  Jacobo Rene Upholstery (DBA Jacobo Upholstery)
  Attention: Privacy / Compliance
  2065 W 62nd St
  Hialeah, FL 33016
  Phone: (305) 822-0006
  Email: info@jacoboupholstery.com
  Website: https://jacoboupholstery.com
  ================================================================================
  APPENDIX A — SMS CONSENT DISCLOSURE LANGUAGE (for opt-in forms)
  The following language must appear prominently at the point where a user’s
  phone number is collected (website form, paper intake form, or WhatsApp flow).
  This language satisfies TCPA prior express written consent requirements, the
  FCC one-to-one consent rule, and CTIA disclosure requirements.
  — ENGLISH VERSION —
  “By providing your mobile phone number and checking the box below, you agree
  to receive recurring automated and manually dialed SMS and MMS text messages
  from Jacobo Rene Upholstery (DBA Jacobo Upholstery) at the number provided.
  Message types include: service updates, appointment reminders, quotes, and
  promotional offers. Message frequency varies. Msg & data rates may apply.
  Consent is not a condition of purchase.
  Reply STOP to opt out at any time. Reply HELP for help or contact us at
  (305) 822-0006 or info@jacoboupholstery.com.
  View our Privacy Policy at jacoboupholstery.com/privacy-policy and
  Terms of Service at jacoboupholstery.com/terms-of-service.”
  — SPANISH VERSION —
  “Al proporcionar su número de teléfono móvil y marcar la casilla a continuación,
  usted acepta recibir mensajes de texto SMS y MMS automatizados y marcados
  manualmente de Jacobo Rene Upholstery (DBA Jacobo Upholstery) al número
  proporcionado. Los tipos de mensajes incluyen: actualizaciones de servicio,
  recordatorios de citas, cotizaciones y ofertas promocionales. La frecuencia de
  los mensajes varía. Se pueden aplicar tarifas de mensajes y datos. El
  consentimiento no es una condición de compra.
  Responda STOP para cancelar la suscripción en cualquier momento. Responda HELP
  para obtener ayuda o contáctenos al (305) 822-0006 o info@jacoboupholstery.com.
  Consulte nuestra Política de Privacidad en jacoboupholstery.com/privacy-policy
  y los Términos de Servicio en jacoboupholstery.com/terms-of-service.”
  ================================================================================
  APPENDIX B — REQUIRED SMS AUTO-RESPONSES (GHL Workflow Templates)
  WELCOME / OPT-IN CONFIRMATION (send immediately after opt-in)
  EN: “Welcome to Jacobo Upholstery! You’re now signed up for service updates
  and offers. Msg frequency varies. Msg & data rates may apply. Reply STOP to
  opt out anytime or HELP for support. – Jacobo Upholstery (305) 822-0006″
  ES: “¡Bienvenido a Jacobo Upholstery! Ya está inscrito para actualizaciones de
  servicio y ofertas. La frecuencia varía. Pueden aplicarse tarifas. Responda
  STOP para cancelar o HELP para ayuda. – Jacobo Upholstery (305) 822-0006″
  OPT-OUT CONFIRMATION (send immediately upon STOP reply)
  EN: “You have been unsubscribed from Jacobo Upholstery marketing messages. No
  further promotional texts will be sent. Questions? Call (305) 822-0006 or email
  info@jacoboupholstery.com.”
  ES: “Ha cancelado su suscripción a los mensajes de marketing de Jacobo
  Upholstery. No se enviarán más textos promocionales. ¿Preguntas? Llame al
  (305) 822-0006 o escriba a info@jacoboupholstery.com.”
  HELP RESPONSE (send immediately upon HELP reply)
  EN: “Jacobo Upholstery: For help, call (305) 822-0006 or email
  info@jacoboupholstery.com. Located at 2065 W 62nd St, Hialeah, FL 33016.
  Reply STOP to unsubscribe. Msg & data rates may apply.”
  ES: “Jacobo Upholstery: Para ayuda, llame al (305) 822-0006 o escriba a
  info@jacoboupholstery.com. Ubicado en 2065 W 62nd St, Hialeah, FL 33016.
  Responda STOP para cancelar. Pueden aplicarse tarifas.”